Who writes the Ext Watch blog
Part of the Ext Watch desk: a pen name for one consistent voice and beat. Every guide is written from Ext Watch's own Chrome Web Store data and checked against the sources it links.

Megan Holloway
Store data and market researchMegan covers the numbers: how many extensions exist, what install counts and ratings really say, and how to size a niche without guessing. Her voice is calm and exact. She would rather show a smaller, dated number than a bigger one nobody can check.
20 guides
Ryan Mercer
Making money and pricingRyan writes about how extensions earn: business models, pricing pages, paywalls and the gap between what founders post and what a listing shows. His voice is direct and a little skeptical of big revenue claims, and he likes worked examples over theory.
20 guides
Tessa Brooks
Extension and micro-SaaS ideasTessa hunts for ideas worth building: gaps behind 1-star reviews, crowded niches with weak leaders, and small paid tools a solo builder can run. Her voice is upbeat but practical, and every idea she lists comes with the check that would kill it.
22 guides
Carl Jennings
Growth, ranking and competitorsCarl covers getting found and staying listed: store search, ratings, reviews, policy, the review queue and watching competitors. His voice is plain and procedural. He writes in steps you can follow on a Tuesday afternoon.
18 guides
Nina Alvarez
Building, tools and AINina writes for builders: developer accounts, the dashboard, publish APIs, data tools and connecting AI assistants to store data over MCP. Her voice is friendly and concrete, with short code-free explanations of how the pieces fit.
20 guides